Wymbs Marketing Blog » Interactivity

Ensequence Create Interactive Software-More than 50 Blu-Ray disc

tigerkiller426 — Mon, 22 Dec 2008 21:12:54 +0000

This article talks about Ensequence, the interactive television company that announced they have developed more than 50 Blu-ray titles using its Create software, which enables creative teams to quickly and easily design and develop interactivity for Blu-ray Discs without requiring advanced knowledge of Java and the BD-J specification. It is very interesting because nowadays Blu-ray is getting more and more popular among innovators and early adopters. As the demand is climbing up, suppliers need to improve their technology so as to efficiently and effectively produce a greater number of blu-ray products. Ensequence’s success in using their innovative software to develop blu-ray disc is a big step ahead the industry. Hopefully it will lead the company to a bigger marketshare and great fortune.

http://www.marketwatch.com/news/story/More-Than-50-Blu-ray/story.aspx?guid=%7BA4B863EF-75CF-4B92-A00D-97120BBDD9B4%7D

Why customization pays off

janson — Mon, 22 Dec 2008 17:47:51 +0000

Why customization pays off.

This article speaks about how customization pays off. Economical perception of customization. It also argues how potential money saving can come with great online customization.

http://www.mass-customization.de/download/ppc04.pdf

Mass customization

janson — Mon, 22 Dec 2008 17:47:09 +0000

This article is about an interview Frank Pillar about how customization is important for online business. Frank also explains how start up customization fails in websites. Some of the reason is lack of financing, lack of experiencing, or just plain bad luck. Frank also spoke about the alternative of customization .

http://mass-customization.blogs.com/

cookies

janson — Mon, 22 Dec 2008 17:45:53 +0000

This article basically states how online companies use cookies to find out more information about there viewers. a cookie is a unique identifier that a web server places on your computer. A serial number for you personally that can be used to retrieve your records from their databases.The main benefit of cookies for viewers is that they help you to navigate websites, particularly those where you purchase goods or services and have to fill out forms with your name, address, and payment information.

http://www.artbusiness.com/cookies.html

Watchdog Group Asks Google to Create Personal Data “opt-out” (PC World)

ivanwu — Mon, 22 Dec 2008 00:53:16 +0000

The group, Consumer Watchdog has requested that Google create a way for users to choose whether or not they want to leave private information on their server.

http://tech.yahoo.com/news/pcworld/20081…

“SimCity comes to iPhone”

jcadavid87 — Thu, 18 Dec 2008 20:43:32 +0000

This is really cool, especially for those who enjoy playing the Sims games. Sims is going even more wireless than it already is. The Sims virtual games has created a product line that is compatible with the iPhone, it is called SimCity. In SimCity, players can customize their own version of their Sim community, the characters, neighborhoods, weather, events, families, facilities, institutions, etc. making is extremely interactive and enjoyable. All of the customization powers are in the hands of the customer. SimCity can be purchased on the iPhone via the Apps Download function, but the consumer must have the iPhone 2.2 software to enjoy the features. All of the applications that can be downloaded on the iPhone makes the wireless device highly interactive. Sounds like fun.

http://www.macworld.com/article/137638/s…

ESPN.com Redesign To Increase Ad Revenue

sanchurnakoses — Wed, 17 Dec 2008 04:31:25 +0000

nbsp;ESPN.com is in the process of unveiling it’s new redesigned website, which will officially launch on Jan 5th, 2009. The site is reducing the amount of clutter, to make it more pleasing for sports fans. Currently the user is bombarded with news and links from every sport, and the new design will limit that. This will be in an effort to increase the number of ways advertisers can buy space on the website.

http://www.nytimes.com/2008/12/16/business/media/16adco.html?ref=media

Yahoo! email becomes more social.

gmera0226 — Tue, 16 Dec 2008 03:33:26 +0000

In this article, Yahoo! announces that it will launch new features to its free email service to enhance their product. It will add features that are commonly use by social networking sites (e.g Facebook, Myspace, etc). Some of these features include: creating social interactive communities with the help of their email (based on friends and interests), sort emails of friends/family separately, it will allow you to add third party applications to the emails, and it will scoop up buried pictures from old emails. With this new look, Yahoo! is trying to appeal to a new set of consumers. They are trying to reach to the people who do not engage into social networking sites, but have tons of memories (pictures) in their emails. Furthermore, they are pursuing the idea of interactivity between their users. With all of these cool new changes Yahoo! is obviously trying to become the most popular launching site.

http://tech.yahoo.com/news/afp/20081216/tc_afp/usitinternetyahoo

Atari Founder’s Bistro Swaps Touchscreens for Waiters (Sort Of)

michals — Mon, 15 Dec 2008 17:37:43 +0000

uWink restaurant has a built-in monitor, and all ordering is done via touchscreen, making waiters obsolete. Its interesting how it diminisher a need for wait staff.

Source:

http://www.wired.com/techbiz/startups/ma…

VR interactivity

daniioliver — Sun, 14 Dec 2008 14:02:38 +0000

Here is alot of information about what going on out there in the world of interactivity and gaming.
It seems like right now we are trying to make it to where life is lived wholy online.

http://cb.nowan.net/blog/