Author Archives: agorelik

mobile voting

Residents of Estonia can now vote in national elections via their cell phone.
http://gizmodo.com/5108828/estonia-will-be-the-first-country-to-elect-politicians-using-mobile-phones

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Tivo places ads when shows are paused.

Tivo will now be placing text ads into paused shows. So far it is only when the show is paused and only for clients with certain subscription packages, but how long before they place ads when your fast forwarding through a show? Or they dont let you fast forward through certain ads at all.
http://gizmodo.com/5105465/tivo-sticks-ads-into-timeshifting

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Amazon deal of the day to your phone

An article explaining a service provided by amazon.com to customers. Customers sign up to recieve daily texts about amazons deal of the day. Customers also have the option of sending a text back to amazon to buy said item. 
I think its a great concept for customers but there has already been some negative feedback from customer [...]

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Class 9…

critical email principles
- relevant
- respect
- recipient control
you want a refined list so that the people you do email are interested in the product or service and will read the email…. you want the message tailored to the consumer
advantages of email marketing
- it can be developed quickly
- distribution is controlled by the marketer
- its measureable
- inexpensive
- [...]

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Class 8…

The google brand. google is different because of their use of paid search and organic search.
query- search word typed in
its important to put key words into the title bar and throughout the website… use the key words that searchers would use. this lets the spiders find your page easier and to rank it higher.
spiders constantly [...]

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Class 7…

If you can create something faster, cheaper it allows for more experimentation
Today we glimpsed websites for 15 seconds or so and talked about our first impressions. use of ads, moving vs. stationary images. how the website has been tailored to the target audience.
7 C’s
content- the layout, whats there, how does it look- color scheme, navigation [...]

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