ESPN.com Redesign To Increase Ad Revenue

nbsp;ESPN.com is in the process of unveiling it’s new redesigned website, which will officially launch on Jan 5th, 2009. The site is reducing the amount of clutter, to make it more pleasing for sports fans. Currently the user is bombarded with news and links from every sport, and the new design will limit that. This will be in an effort to increase the number of ways advertisers can buy space on the website.

http://www.nytimes.com/2008/12/16/business/media/16adco.html?ref=media

This entry was posted in Communication, Interactivity. Bookmark the permalink. Post a comment or leave a trackback: Trackback URL.

Post a Comment

Your email is never published nor shared. Required fields are marked *

*
*