Electronics Marketers Face Flat Sales This Holiday Season

Flat is the hottest thing in electronics for the coming holiday season. Not flat screens for TVs and computers, but rather flat — or potentially declining — sales growth.

Best Buy,  recently reported a 7.8% drop in U.S. sales for October, following a 2.4% decline in September.

“Dollar volume is going to be low, discounts are going to be heavy, and in general, industry profits will be down.”

 http://adage.com/article?article_id=1327…

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