*9.24.08

Design elements of the consumer interface A.K.A 7 c’s

  • context- site’s layout and design
  • content- text, pictures, sound and video that web pages contain
  • community- the ways sites enable user to user communication
  • customization- site’s ability to self-tailor to different users or to allow users to personalize the site
  • communication- the ways sites enable site to user comm. or two way communication
  • connection- degree site is linked to other sites
  • commerce- site’s capabilities to enable commercial transactions

The look and feel of a website is determined by it’s Context. Basically what do people see when the open up the website.The color of the website, the layout, theme, etc.

The dimensions of content is what the website is offering. For example, my group did borders and borders.com offers books, music, author interviews, etc.

Community focuses on whether there are ways for the consumers to interact with the company and the people. Ex: feedback forms, chats, forums, etc.

Customization is the extent to which one can personalize the website they are viewing such as adding things you want and taking away features that you may not like.

Communication can come through linkage and the amount that our site is linked to other sites.

Commerce is the safety of your transactions on the site, how you can do it efficiently, order tracking, email confirmation, etc.

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