Zara-
-uses customer feedback to create clothes for them.
-produce their clothes in Europe.
-value proposition-trendy and turnover on inventory is quick. New clothes quick to meet customers needs.
-Sales people are marketing researchers also.
-customer is being considered as fashion experts.
-Zara is building brand loyality
-Zara is built on speed.
-Within a week clothes sitting they take it off the shelf and ship it out.
Apple-
-Trendy
-HIgh Value/Diff.
-Functionality is Good
-Consistancy
-Customer Service/ Apple Stores
-Value Customers
Dell
-Manage supply chain as single organization
-close customer relationships
-customer segments
-customer experience & relationships
-cost control creates customer value
-speed & agility
-extensive metrics in real time
-targeting global growth
-just in time process
-Dell factories are near there suppliers
-percieved added value
RFID-Port Security- large ship can tell movement.-Quality-tell the temperature-physical inventories-walmart using it at the pallet level.-EZ-PASS